About Us

 

 

Scientist to CEO™ (formerly Life Science Growth Intensive) is an online training and coaching program created by Erica Sosnowski, Managing Partner of Sosna + Co,  and Jennifer Andrews, CEO of FreshLeaf Marketing, to address the very specific, unique needs of scientific professionals looking to grow their businesses.

With science degrees and dual MBAs, we together bring over 30 years of experience in multiple life science categories, including senior corporate roles in marketing and business development. We are also business owners ourselves, running successful consulting companies for the past 5+ years.

More than anything, we're passionate about advancing scientific brands and working with leaders like you.

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ERICA'S BIO

Erica Sosnowski,

B.Sc., MBA

Managing Partner, Sosna + Co

Erica Sosnowski is the Managing Partner at Sosna + Co, the business development partner for the life sciences industry. Over the last 7 years, she has led Sosna + Co to close more than $250M in deals, working as an extension of their clients’ executive teams. Sosna + Co’s network comprises over 80,000 senior executives in the life sciences industry.

Through her 18-year career, Erica has consulted with diverse industry startups through to the biggest pharmaceutical companies in the world. Prior to founding Sosna + Co, Erica worked in business development for global pharmaceutical companies and contract manufacturers executing deals and growing sales.

She sits on the Women’s Committee for DCAT (Drug, Chemical & Associated Technologies Association) and is an advisory board member for Unify Platform AG - the world's first open platform for Entrepreneurial Research. She holds a Bachelor of Science degree in biology with a double major in Spanish, and an Executive MBA from Saint Mary’s University.

JEN'S BIO

Jennifer Andrews,

M.Sc., MBA

CEO, FreshLeaf Marketing

Jennifer Andrews is a marketing expert with a science background and an MBA passionate about growing scientific businesses. As CEO and founder of FreshLeaf Marketing, she brings 15 years of experience in the life sciences industry, including as marketing director for a natural health research and regulatory firm and senior marketing director for a medical equipment company. Jennifer’s specialties include marketing strategy, brand identity and messaging, and content creation. To date, she has worked with nearly 50 scientific companies and has mentored more than 70 start-ups and small businesses. She is a sought-after speaker who has presented to hundreds of entrepreneurs on the topics of marketing strategy and digital marketing.

She is also author of the book, Scientist to CEO: The Marketing Handbook to Help STEM Professionals Grow a Thriving Business.

Jennifer holds a Bachelor of Science (B.Sc.) in biology and a Master of Science (M.Sc.) in human health and nutrition from the University of Guelph, and a Master of Business Administration (MBA) from the Lazaridis School of Business and Economics at Wilfrid Laurier University.

Learn more about Scientist to CEO & get your copy!

It's the marketing book for businesses built by scientists.

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Access the Signature Methods We Use With Our Clients

We’ve poured all of our collective experience, wisdom, expertise, and processes into this program.

The methods and frameworks we teach are the same ones we use in real life, with our clients. They have been turned into a course and interactive group format that’s easily digestible yet effective.

The aim is to give you the results you need for a fraction of the cost of hiring an employee, or one or both of us 1:1 (minimum 6-figure price tag).

We recognize the need for savings even at larger organizations.

Why an online program? Why not work together 1:1?

Having spent the past several years growing our respective businesses—on top of 12+ years in corporate each—we both have waiting lists for new one-on-one clients through spring 2023.

But we have more value to give the life science community and want to help as many organizations as possible!

We have personally invested in group programs ourselves, and they work. So we worked hard to put all our knowledge and systems into a group program made for life science organizations.

This format is ideal for busy leaders located anywhere in the world. All you need is a device, an internet connection, and the willingness to implement the strategies you gain. This allows companies to receive customized help, for a fraction of the cost of working with one or both of us one-on-one or as a project.

Hear What It’s Like to Work With Us

"Jennifer is professional and smart. She's always passionate and contributed significant research time to understand our product and the market. Her creations are beautiful and educational, and she adjusts according to the request from our side and based on the market. Great experience working with FreshLeaf and Jennifer!"

- Guangling Jiao, R&D Manager, AKSO Marine Biotech

I have had the pleasure of knowing Erica for many years and I have always been impressed by the breadth of contacts she and Sosna + Co have, as well as their deep subject matter expertise. Bringing them on to accelerate our business development efforts was an excellent— and easy—decision. In addition to the straightforward business development skills deployed by the team, Erica also acted as a very thoughtful strategic advisor and wise counsel. As a CEO, having a team you can trust that is truly competent and dialed-in is invaluable.

- Ed Cox, CEO, Dthera Sciences

"I've worked with Jennifer on some joint projects, and I can only recommend her. She is a very "the client comes first" professional, ensures there is strong communication, and is also quick to reach out to other professionals to lend their expertise where needed so the client can get the best results. And she's also really personable and smart—a pleasure to work with."

- Sarah Brown, Owner, Blind Betty Creative

"Jennifer has the art of science. She's able to convert scientific information into digestible, relatable marketing messages. Through her MBA program, she's refined her marketing strategy skills and has developed a solid framework/roadmap to help any business in the Life Sciences or Natural Health industry succeed. Highly recommend her based on her level of experience, work ethic and knowledge she brings to any project."

- Cara Kennedy, Director of Marketing, Solnul

"We brought Jennifer on board for establishing the marketing strategy and running the marketing activities of Kondor Pharma - a Canadian start-up that develops clinically proven health supplements and botanical drugs. Jennifer did a thorough marketing and brand audit and created a sound marketing strategy for the company. She helped us establish our buyer persona, upgrade our website, write blogs, manage social media, and run ad campaigns. Jennifer is very knowledgeable, responsive, very communicative and possesses a rare combination of great marketing experience and science background, which makes any collaboration seamless and any discussion very easy. Jennifer is not afraid to go above and beyond for her clients. I definitely recommend you contact Jennifer."

- Laurent Balenci, COO, Kondor Pharma

"As one of the expert presenters and coaches at the Centre of Entrepreneurship, Centennial College, she delivers quality workshops on marketing and branding for technology and creative professionals with professionalism and care. Jennifer offers a good balance of theory and practical applications and examples and has a positive, engaging, and interactive delivery. She is a true professional we continue relying on as we further develop our programming in the future."

- Lalit Gugliani, Centennial College, Manager, Business Innovation and Entrepreneurship, Centennial College Centre of Entrepreneurship